Yahoo Food Targets Gourmands, Soccer Moms (BrandWeek)

Yahoo Food Targets Gourmands, Soccer Moms (BrandWeek)
NEW YORK — Yahoo has launched its latest vertical channel, Yahoo Food, which takes a sweeping approach at serving one of the more passionate and diversified categories in the media universe.

Yahoo Updates Toolbar and Bookmarks (Search Engine Watch)

Yahoo Updates Toolbar and Bookmarks (Search Engine Watch)
Yahoo is releasing a new version of its toolbar with a powerful new bookmarking feature that integrates seamlessly with Yahoo web search, and features a

A Closer Look at Yahoo Shortcuts (Search Engine Watch)

A Closer Look at Yahoo Shortcuts (Search Engine Watch)
Continuing our four-part series on the special information sections creeping into general search results, today we take a look at Yahoo Shortcuts.