Viacom and Yahoo Sign Exclusive Search-Ad Deal (SeekingAlpha via Yahoo! Finance)

Viacom and Yahoo Sign Exclusive Search-Ad Deal (SeekingAlpha via Yahoo! Finance)
Yahoo has signed a multiyear deal to be Viacom’s exclusive provider of sponsored search and contextual ads. The ads will be powered by Panama, Yahoo’s new search-ad technology. The deal is considered a significant win for Yahoo, as it prevents rival Google from advertising on at least 33 of Viacom’s popular online entertainment sites, including [… ]

Viacom and Yahoo! partner for search marketing deal - Brand Republic (subscription)

Viacom and Yahoo! partner for search marketing deal - Brand Republic (subscription)
Viacom and Yahoo! partner for search marketing dealBrand Republic (subscription), UK - 19 minutes agoNEW YORK - Yahoo! has signed a multi-year partnership with Viacom to provide sponsored searches and contextual ads to all of Viacom’s broadband sites, …

Viacom chooses Yahoo for online ads - San Jose Mercury News

Viacom chooses Yahoo for online ads - San Jose Mercury News
Viacom chooses Yahoo for online adsSan Jose Mercury News, CA - 15 minutes agoViacom has picked Yahoo as its online advertising partner in a multiyear deal that could help Yahoo become a more formidable challenger to Google - Viacom’s …